"If we can spark a cultural renaissance among urban youth in this generation, it's not just them that we're reaching. It's also their children... and their children's children."

"Our goal is not to get them to leave their community, but to give them something to take back to their community."

"If it wasn't for men like my dad and granddad, I could've gone down the wrong path. I want to show our children that an alternative path exists."